Prepare to
perform

PUMA CEO Bjørn Gulden and Karsten Warholm, two-time world champion in the 400-meter hurdles, met up to discuss their careers and how they prepare to perform. Find out more about the most important moments in their careers and what drives them.

BJØRN
GULDEN
&
KARSTEN
WARHOLM

KARSTEN WARHOLM
BJØRN GULDEN

MONDO
DUPLANTIS

Pole Vault
“Competitions are some of the best training.”

YAROSLAVA
MAHUCHIKH

High Jumper
“If you’re an athlete, you must be hard working and never give up.”
“I perform best when the pressure and expectations are the greatest.”

ANDRE
DE GRASSE

Sprinter
“It takes a mix of hard work, talent, discipline, persistence, passion and, of course, health.”

TATJANA
PINTO

Sprinter

TAJAY
GAYLE

Long Jumper
“I think it’s a talent to really focus on what you want to do, to be in the moment.”

JUAN MIGUEL
ECHEVARRIA

Long Jumper
“I would have loved to be a musician or a performer, enjoying the audience and enjoying my life.”

PATRICIA
MAMONA

Triple Jumper
“Mental strength is crucial for a successful athlete.”

ALEXANDRA
WESTER

Long Jumper
“You have to find your own ‘why’!"

NAOTO
TOBE

High Jumper
“My ability to think is my strongest skill.”

PREPARE
YOURSELF

He is the fastest man on earth and considered to be the greatest sprinter of all time: Jamaican former athlete and PUMA brand ambassador Usain Bolt. He currently holds the world records in the 100 metres, 200 metres and 4 × 100 metres relay. An eight-time Olympic gold medalist, Bolt is the only sprinter to win Olympic 100 m and 200 m titles at three consecutive Olympics: 2008 in Beijing, 2012 in London and 2016 in Rio de Janeiro.

With PUMA, Usain spoke about what is needed to become a top-class athlete and what motivated him throughout his career.

Usain Bolt Sprinter

PREPARE
YOURSELF

Since the beginning of 2019, Fiona May, two-time World Champion and Olympic silver medalist in the long jump, has been a Member of the PUMA Supervisory Board. As a former top athlete, she knows what it is like to face challenges and how to prepare for success. We caught up with her and also discussed her career following her time as a professional athlete.


Fiona May PUMA ADVISORY BOARD

PERFORM
FOREVER

Since 1948, PUMA has relentlessly pushed sports and culture forward by creating fast products for the world’s fastest athletes. We draw strength and credibility from our heritage that associates us with some of the greatest sports legends.

Explore our Heritage

Pure
Performance

+18.4%*
Apparel Accessories Footwear
5502.2

consolidated Sales (in € million)

48.8%

gross profit margin

1.76

earnings per share
(in €)

8.0%

EBIT margin

440.2

EBIT in 2019
(in € million)

KARSTEN WARHOLM
Michael Lämmermann Chief Financial
Officer (CFO)
* in the reporting currency euro

ONE PLANET
PERFORMANCE

„We want to embed sustainability into all of our products.“

ANNE-LAURE DESCOURS Chief Sourcing
Officer (CSO)

BRAND
PERFORMANCE

Adam PetrickGlobal Director
Brand Marketing

“We don’t make our Brand – our Consumers do.”

OUR
STORES

ONE TEAM
PERFORMANCE

2015
2016
2017
2018
2019
14332
≈12,894
≈11,787
≈11,495
≈11,351

Employees

Dietmar Knoess Global Director People
& Organization