• MAGAZINE
  • COMPANY OVERVIEW
  • SUSTAINABILITY
  • COMBINED MANAGEMENT REPORT
  • CONSOLIDATED FINANCIAL STATEMENTS
  • ADDITIONAL INFORMATION
➔
  • FAMILY TALK
  • Interview with Bjørn Gulden and Giorgio Chiellini
  • Interview with Arne Freundt
  • Karsten Warholm, Hurdler
  • Mondo Duplantis, Pole Vaulter
  • Molly Seidel, Long Distance Runner
  • Felix Streng, Sprinter & Long Jumper
  • Hansle Parchment, Hurdler
  • Pedro Pichardo, Triple Jumper
  • Omara Durand, Sprinter
  • Team Italy, Italy National Football Team
  • André de Grasse, Sprinter
➔
  • To our Shareholders
  • CEO Letter
  • Report by the Supervisory Board
  • OUR BRAND AND PRODUCTS
  • Interview with Adam Petrick
  • Teamsport
  • Running and Training
  • Basketball
  • Golf
  • Motorsport
  • Sportstyle
  • Accessories
  • Licensing
  • OUR PEOPLE
  • Only See Great
  • Culture
  • Personal Journey
➔
SUSTAINABILITY
  • Foreword
  • PUMA’s Forever Better sustainability strategy
  • Social Aspects
  • Health and Safety
  • Environment
  • Summary and Outlook
  • Index for separate Combined Non-Financial Report and GRI Content
  • Deloitte Assurance Statement
➔
Combined Management Report
  • Overview 2021
  • PUMA Group Essential Information
  • Commercial Activities and Organizational Structure
  • Targets and Strategy
  • Product Development and Design
  • Sourcing
  • Employees
  • Management System
  • Information regarding the Non-Financial Report
  • Economic Report
  • General Economic Conditions
  • Sales
  • Regional Development
  • Results of Operations
  • Dividends
  • Net Assets and Financial Position
  • Cash Flow
  • Statement regarding the Business Development and the Overall Situation of the Group
  • Comments on the Financial Statements of PUMA SE in accordance with the German Commercial Code (HGB)
  • Information concerning takeovers
  • Corporate Governance Statement in accordance with Section 289f and Section 315d HGB
  • Risk and Opportunity Report
  • Outlook Report
➔
Consolidated Financial Statements
  • Consolidated Statement of Financial Position
  • Consolidated Income Statement
  • Consolidated Statement of Comprehensive Income
  • Consolidated Statement of Cash Flows
  • Statement of Changes in Equity
  • Notes to the Consolidated Financial Statements
  • General
  • Significant Consolidation, Accounting and Valuation Principles
  • Notes to the Consolidated Balance Sheet
  • Notes to the Consolidated Income Statement
  • Additional Information
  • Changes in Fixed Assets
  • Members of the Management Board and Supervisory Board and their Mandates
  • Declaration by the Legal Representatives
  • Independent Auditor’s Report
➔
Additional Information
  • The PUMA Share
  • PUMA Year-on-Year Comparison
  • PUMA Group Development
  • de
  • en

PUMA GROUP ESSENTIAL INFORMATION

COMMERCIAL ACTIVITIES AND ORGANIZATIONAL STRUCTURE

PUMA SE operates as a European stock corporation with Group headquarters in Herzogenaurach, Germany. In the internal reporting, our business activities are mapped according to three regions (EMEA, the Americas and Asia/Pacific) and three product divisions (footwear, apparel and accessories). A detailed description can be found in the segment reporting in chapter 25 of the Notes to the Consolidated Financial Statements.

Our revenues are derived from the sale of products from the PUMA and Cobra Golf brands via the wholesale and retail trade, as well as from sales directly to consumers in our own retail stores and online stores. We market and distribute our products worldwide primarily via our own subsidiaries. There are distribution agreements in place with independent distributors in a small number of countries.

As of December 31, 2021, 100 subsidiaries were controlled directly or indirectly by PUMA SE. Our subsidiaries carry out various tasks at the local level, such as distribution, marketing, product development, sourcing and administration. A full list of all subsidiaries can be found in chapter 2 of the Notes to the Consolidated Financial Statements (in the subsection “Group of consolidated companies”).

svg/puma_logo_footer Created with Sketch. R
PUMA Group
Privacy Cookie settings Legal Imprint
All rights reserved © PUMA SE 2022

This site uses tracking technologies from various providers

This site uses third party website tracking technologies to provide and continuously improve its services and display advertisements according to users' interests. Our cookie banner allows users to choose between three options. Until he confirms the banner, the scripts for statistics and marketing cookies will not be executed. I agree and can withdraw or change my consent at any time with effect for the future.

Functional – Basic website functions require this cookie, it is needed and cannot be deselected.

Statistics – Tracking services for the collection of user statistics.

Marketing – Cookies from third-party services that collect data on the website and merge it with your own data.